Apple Offers 'Find Out How' Tutorials as Podcasts

For some time, Apple has given the Designated Family Tech Support Personnel among us a small reprieve with its "Find out how" selection of tutorial videos. While they don't really tackle inevitable questions like "was deleting ~/Library/Keychains a bad idea?," they serve as succinct primers for The Way of the Mac and Apple's various apps and services. Now, if your tech-blossoming family and friends prefer to gobble their media in a subscription format, Apple has finally created iTunes Store podcast channels for its "Find out how" series.

Organized by application, service, or topic, the nine "Find out how" podcasts that Apple has published so far cover MobileMe, iWork '09, iWeb '09, and of course, Mac Basics (search for "Apple find out how" to see them all). There are around ten to 20 episodes in each of these podcasts, though for some series it seems that not all episodes have made the transition from Apple's site to their podcast counterpart. While the iMovie podcast has a few more episodes than Apple's website, the Mac Basics podcast is short around ten or so episodes.

It's nice to see Apple making these useful tutorials available in more ways, and hopefully future videos will continue to keep the attention of aspiring i-everything users. They may not make a dramatic dent in the number of family tech support hours that some of us clock, but every little bit certainly helps.

Source:

http://www.itnews.com/mac/14049/apple-offers-find-out-how-tutorials-podcasts

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Apple Extends iTunes Web Previews to Apps

Just a few months after introducing its browser-based iTunes Preview pages for music, Apple has expanded the feature to include items from the App Store.

Now, when a user clicks an iTunes link for an iPhone or iPod Touch app, they're taken to a page with a similar layout to what they'd see when browsing the iTunes Store in Apple's iTunes software. But instead, it's in their browser. This allows users who don't have iTunes installed to see more information about an app without having the software installed. That said, preview pages attempt to launch iTunes each time you load them.

As mentioned in previous coverage, there are a few shortcomings to these preview pages compared to the sales pages in iTunes proper. These include only being able to see a handful of user reviews and other purchases by customers. Users are also unable to make a purchase, add the app to a wish list, and share it on Twitter or Facebook.

Despite these limitations, the iTunes Preview program is a strong hint that Apple is on its way towards taking its iTunes Store business outside of conventional software and onto the Web. Though Apple has not yet extended the preview program out to all its content, including movies, TV shows, podcasts, and audiobooks.

Source:

http://news.cnet.com/8301-27076_3-20000041-248.html?tag=newsEditorsPicksArea.0

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Mobile Internet to Dominate Within 5 Years -- Study

The mobile Internet is growing faster than its desktop counterpart ever did, and more users may go online via mobile devices than desktop PCs within five years, according to a new study by investment firm Morgan Stanley.

The intriguing prediction is one of many in the firm's massive "The Mobile Internet Report," a 424-page epic that someone, somewhere is bound to read in its entirety. For the rest of us, the executive summary will do just fine. If you're interested in perusing the full report, you'll find it here.

The report states we're "now in the early innings" of mobile Internet development, which is growing faster than previous tech cycles, including the evolution of the desktop PC. Given the rapid adoption of smartphones, including (obviously) the Apple iPhone and a growing number of devices using Google's Android mobile operating system, Morgan Stanley's conclusions shouldn't surprise anyone.

The study also points out that mobile Net growth is global phenomenon, not one confined to the developed world, which was typically the case with prior tech trends. But despite the worldwide focus, U.S. companies including Apple, Google, and Amazon are taking a leadership role. Furthermore, "a host of relatively young, but seasoned world-class technology veterans," including Apple CEO Steve Jobs and Facebook's Mark Zuckerberg, are leading the mobile push, the report states.

Five key tech trends are converging to spur mobile Net growth, including 3G (and soon 4G) broadband, the popularity of social networking, online video, VOIP services such as Skype and Vonage, and "awesome mobile devices" that do tasks that until recently were the sole domain of your desktop or laptop PC.

The short term looks especially bright for Apple, but challenges await.

The "mobile ecosystem" of the iPhone, iPod touch, iTunes, and various accessories and services will continue to bloom over the next two years. After that, however, Google Android, competition from emerging markets, and wireless carrier limitations may pose a threat to Apple's market share, the report predicts.

There's little doubt the mobile Internet will dominate in the coming years--just look how far mobile handsets have come since the debut of the iPhone in 2007. Toss in a growing selection of rapidly improving smartphones, a new breed of wireless-ready tablet devices, e-readers like the Amazon Kindle, and faster 4G networks, and it's easy to see that mobile is the future of the Net.

Source:

http://www.itnews.com/mobile/12122/mobile-internet-dominate-within-5-years-study

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