The Secret of Search Engine Optimization

Believe it or not, search engine optimization (SEO) is an important key to gaining more traffic and visitors to your website. Resorting to phone directories, dictionaries or newspapers for a quest for information is become obsolete. Nowadays, whenever people are trying to find out something, you can be sure that there is only one place that they head to. Yes, and that is search engines. How would you love to improve your business’s presence and awareness? Then you should do your utmost to make sure that your website is found on search engines.

That is the aim and objectives of search engine optimization. Basically, search engine optimization was designed to help you incorporate your website to an improved or higher ranking position within numerous search engines. If your website can grab a space on the first page of Google, and eventually up to the number one spot on the list or results; you will notice increase in traffic to your website at an alarming rate. This leads to a better business prospect and new customer than before.

So how can you use search engine optimization for the better? The concept behind SEO is simple yet, there are many brainstorming component and procedures to follow. Search engine optimization is constantly changing. It is dynamic not static. This means you should do your utmost to stay on top, amidst the latest trends. Only than will you be successful.

The very first step is to do a research on your market. Dig deep to determine the type of keywords and phrases that your potential customers will use when searching for information related to your products or service. There are special keywords related to the particular industry in which you do business, or a more general market. You need to know these keywords. Keywords work hand in hand with search engine optimization, so do you best to find the most popular and widely used keywords. Avoid taking competition to the extreme.

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http://www.articlecache.com/articledetail.php?artid=141315&catid=362&title=The+Secret+of+Search+Engine+Optimization

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Microsoft launches SQL Server R2

Fast, in-memory analysis and centralized management are highlights, but will it make BI more accessible to business users

Few surprises were contained in the recent official announcement on Microsoft SQL Server 2008 R2, but the occasion did give the company a chance to stoke interest in SQL Azure cloud services and anticipation of the Parallel Data Warehouse edition of SQL Server expected to launch later this year.

Plans for an upgrade of SQL Server 2008 were first announced in October of 2008, and the community technical preview (beta) became available last November. Thus, customers know what to expect.

Highlights include in-memory analysis capabilities provided by PowerPivot add-ins for Excel and SharePoint, and master data management and complex event processing capabilities aimed at ISVs and developers. The PowerPivot add-ins will enable desktop users to do rapid analysis on up to millions of rows of data with the aid of "slicer" controls used to cut across multiple dimensions. These analyses can then be published for others to see through SharePoint. That combination ensures managed self service, according to Microsoft.

"It's self-service because companies can empower end users to do more analyses on their own in the familiar Microsoft Office environment," said Tom Casey, Microsoft's general manager of business intelligence. "It's managed because IT professionals can easily make data available for reports and analyses while governing who has access to data and monitoring who is using which analyses."

One drawback of the PowerPivot add-ins is that they only work with Excel 2010 and SharePoint 2010, which are currently available in community technical preview releases but won't formally launch until next month. Critics describe PowerPivot for Excel as little more than an in-memory upgrade of the pivot-table capabilities already available in the spreadsheet tool.

As such, the add-ins will enable power users to quickly crunch more data, but it won't make developing BI insight any easier or more accessible to spreadsheet novices. For that, developers and Microsoft partners must still create business-process-specific applications and interfaces in Excel.

"There's no doubt PowerPivot is useful and will be successful, but it's not a revolution in BI," said Anthony Deighton, senior vice president of products at QlikTech, a Microsoft rival that introduced in-memory analysis capabilities several years ago. "Microsoft BI still requires application-style development, but many companies just don't like deploying Excel applications."

Microsoft SQL Server R2 also includes several upgrades aimed at streamlining administration. New application and multi-server management capabilities, for example, enable database administrators (DBAs) to centrally manage all instances of applications running on any number of servers. Artifacts such as tables, views, and stored procedures can be grouped, deployed, and managed using unified policies and procedures.

Source:

http://www.informationweek.in/Software/10-04-22/Microsoft_launches_SQL_Server_R2.aspx

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Drug-dealing spammers hit Gmail accounts

Google is investigating a growing number of reports that hackers are breaking into legitimate Gmail accounts and then using them to send spam messages.

The problem started about a week ago but seems to have escalated over the past few days.

"The Gmail team takes security very seriously and is investigating the reports we've seen in our user forums over the past few days," Google said Tuesday in an e-mailed statement. "We encourage users who suspect their accounts have been compromised to immediately change their passwords and to follow the advice at the following page: http://www.google.com/help/security/."

Gmail accounts are often compromised after phishing attempts or via malicious programs, which can seek out and log online credentials from a hacked computer.

It isn't clear what's behind this wave of Gmail compromises. But in forum posts, Gmail users note that the hackers appear to be sending spam via Gmail's mobile interface -- which gives mobile-phone users a way to check their Gmail accounts -- and wonder if there may be a bug in the mobile interface that is allowing criminals to send the spam.

Most of the victims are reporting that their accounts were accessed via the mobile interface when the spam was sent. They are reporting any security problems on their machines. Gmail users can check to see how their accounts were accessed at a given time by clicking on a "Details" button at the bottom of the Gmail page.

Google says there's no Gmail bug. "Our investigation has not given any indication of a bug in Gmail, either in the mobile interface or otherwise," the company said. "Spammers may sometimes use a mobile interface to access accounts they have already compromised because it's simpler for bots to use this method at large scale."

The New York Times reported Monday that Google's centralized login system, code-named Gaia, was compromised by hackers in late December. But this seems unrelated to the Gmail problem because of the different nature of the two incidents -- the December attack was a sophisticated attempt to steal data and intellectual property from Google; the Gmail spam is hardly sophisticated. It's being used to flog Canadian pharmaceutical Web sites that promise to send cheap drugs to U.S. customers.

For More Read...

http://www.computerworld.com/s/article/9175857/Drug_dealing_spammers_hit_Gmail_accounts

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Facebook? Twitter? Microsoft tops social media use

Twitter and Facebook are the bane of many bosses, but a new survey has found that employees at Microsoft Corp are the most social media-savvy in the world.

The survey, the first by sales and marketing contact database NetProspex, ranked the top 50 companies based on their social network membership, frequency of social media posts on Twitter and other blogs, and the friendliness or connectedness of a sample of employees for each organization.

The NetProspex Social Index was determined after an analysis of more than 100,000 business executives from the Fortune 1000 companies in the first quarter of 2010.

"This report shows that in today's business environment, employees throughout many of the country's largest corporations are using social networks," Gary Halliwell, CEO of NetProspex, said in a statement.

"This presents a new opportunity for sales and marketing prospecting and lead generation, as strategies adapt to encompass the landscape of social networks."

The survey found that almost half of companies analyzed have employees throughout their organization on social networking sites, with Microsoft leading the way.

Not surprisingly, the list was dominated by technology and software companies, while online retailers such as Amazon.com and eBay claimed two of the top five rankings.

Google and Walt Disney Corp rounded out the top 5, while Microsoft's rival Apple ranked number 10.

Microsoft's tech-savvy ranking comes almost a week after the company launched two new phones -- the Kin One and Kin Two -- aimed at the youth market and which will enable users to use Facebook, MySpace and Twitter accounts with ease.

Source:

http://www.reuters.com/article/idUSTRE63J1D520100420

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Intel To Introduce System-on-Chip Products

Intel Developer Forum has unveiled its latest Intel system-on-Chip (SOC) products for embedded applications. The upcoming Tunnel Creek System-on-Chip (SoC) is suited for IP phones, printers and in-vehicle-infotainment systems for cars.

According to a company statement, the new research will allow homes and small businesses to better use and manage energy. The forthcoming SoC product features an Intel Atom processor core that, for the first time, will let other companies create PCI Express compliant devices that directly connect to the chip. This offers new flexibility for embedded applications.

Intel is committed to focus our technologies on innovative new applications in China, said Doug Davis, corporate vice president and general manager of Intels embedded and communications group. Were cooperating closely with local companies in China to provide smarter and better connected computing solutions for cars, homes, businesses that provide infrastructure to power a more mobile and faster Internet experience, he added.

During his address Davis disclosed details on a future Intel product code-named Tunnel Creek. This SoC for embedded applications will use a standard interconnect to the processor. The highly integrated SoC combines an Intel Atom processor core, the memory controller hub, graphics engine and video engine into one chip.

The chip will also enable companies to connect their own custom-built silicon to the Intel chip as long as it is a PCI Express compliant. The flexibility in this highly integrated one-chip solution helps reduce bill of materials and saves on board real estate for embedded applications.

Intel Chief Technology Officer and managing director of Intel Labs, Justin Rattner, said the companys goal is to apply Intel technology in ways that empower consumers and small businesses to make better energy choices.

Source:

http://www.itvarnews.net/news/10631/Intel-To-Introduce-System-on-Chip-Products.html

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Twitter snags over 100 million users, eyes money-making

The popular Internet service hopes to snag hundreds of millions more users in coming years by making the service easier, integrating Twitter directly into Web sites and focusing more on customizing the service for mobile devices.

At the company's first conference for Twitter developers on Wednesday, Chief Executive Officer Evan Williams said generating revenue was among the key priorities going forward -- a change of tone for a firm that had previously said it focused mainly on improving the user experience.

The comments come a day after Twitter rolled out a new advertising program dubbed "Promoted Tweets," its first attempt to make money from its service and a milestone on the path toward an initial public offering.

"Money is important," Williams said during a special talk at the event devoted to monetization. "It takes a hell of a lot of money to run Twitter. There has to be a very solid revenue stream underneath this to fuel it."

But co-founder Biz Stone stressed that while the company was not philosophically opposed to floating shares to the public, he stressed that a public offering was not on the radar for the time being.

"At this point we have 175 people and we just yesterday announced our revenue strategy. We're not talking about an IPO, Stone told Reuters at the event, which was attended by about 1,000 people.

While the fledgling advertising program unveiled this week now has just five advertisers in a trial run, Stone said in an interview that the company believed the new ad service represented one of the primary businesses that would finance the company's operations going forward.

"We are pretty confident that this is going to work out to be a profitable, sustainable, real business for us," Stone said in an interview on the sidelines of the event, which saw Black-Eyed Peas front man will.i.am interviewed about his Twitter views.

COMMERCIAL AIMS

Twitter executive Dick Costolo also cited commercial accounts, which Twitter is currently testing with a couple hundred companies, as the second main money-making pillar.

Twitter, which allows users to send short, 140-character text messages, or Tweets, to groups of so-called followers, is one of the Web's most popular social networking services, along with Facebook and LinkedIn. The social networking services are increasingly challenging established Web players, like Google, Microsoft and Yahoo, by competing for users time online and for advertising dollars.

For More Read:

http://www.reuters.com/article/idUSTRE63D46P20100415

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Web Design Firms' Role in Designing

Have you ever thought about the pace at which the modern day web world has evolved and has attained its present status? If yes, it's good for you to be a part of the current trend, and if not, it's beneficial for you to have some detailed ideas about the entire online processes.

Whether it's for professional or personal requirements, it's essential now to have one's own site. It's through the medium of a website, now businesses are done at speed of mind across the globe. The advantage of web business making can't just be limited to this only. It's beyond our imagination to be more precise.

Websites help in ecommerce services eating, making use of customer redressal cells, make payments for their purchased stuffs and what not! If you are also planning to jump into the thriving world of online business, then it's wise on your part to have a complete study about your business strength and capabilities before making any commitment. As the competition in the field is very high and there are no limits of competitors, you should be able to target the right customers with the right inventory of products or services. Here, the assistance of a Web Design Firms needs special mention for sure.

A Professional Web Design is a place where you can have a one-stop-solution for all your web based requirements. Right from the conceiving of a website to its design and development, from web page integration to SEO Services offerings, in every segment value deals can be availed from such a company.

As more and more people are now heading for web based businesses, the role and responsibilities of a web design studio or firm have also been perceived in a more value-based manner. In order to satisfy every client in an individualistic manner, such a firm now used the most trusted web design software programs and tools, no matter for what you opt for their services.

Ready made design packages are also available these days. They come comparatively cheaper than the customized or bespoke design packages. It all depends on you and your business what you will seek as per your budget and requirements.

Affordable Web Design for Greater Business Impact

Website design needs to be done under professional assistance as it's one of the crucial factors that can assist you have your solid web presence in the most noticeable manner ever possible. At a time when the entire world is in the hunt for a complete web based offer environment, it's become the order of the day to coin the most rewarding business interfaces, and in this regard nothing can be as rewarding as a user-friendly website.

Professional Web Design has been such a breather for everyone who has an eye for jumping into the thriving e-business. Gone are the days when businesses were done manually. You need to run to a shop or outlet physically, browse through the product ranges carefully, and then have these purchased in cash.

But the scene is entirely different today. You have plastic cards with valuable information embossed on them and by putting those information using the web over a secured server, you can get your product delivered to you right at your doorstep without any hassles. What have made the entire process so easy and exciting for you? The city based Chicago Web Site Design Company need to be given full credit for that.

These companies offer very cost effective web design and development packages at zero headache. If you are confident of what you want to do, and you have that 'will', then you are sure to rise! Rest will be taken care of by your promoter or web service provider.

A Professional website Design Firm offers 360 degree web solutions for all types and sizes of clients. It doesn't matter whether you are into financial services or travel business, your web requirements will be easily fulfilled by such a firm at very reasonable cost. So, why wait further at a time when low cost website design is available to you.

It just a matter of sound knowledge input and business acumen. Rest is all profitable, profitable in a sense that leads you towards better market strength and impressive customer acquisition and retention. So, by now what do you think about the current web developmental pace? Isn't it too amazing?